Mobiloperatørene bør frykte Facebook

Facebook er i ferd med å bli en sterk utfordrer til mobiloperatørene. Men operatørene undervurderer trusselen, skriver analytiker Eden Zoller i Ovum.

Facebook is much more than a social network – this is just a starting point and its domain spreads much wider. However operators are being slow to wake up to the extent of Facebook’s ambitions and tend to view it as benign, non-competitive presence that they are keen to form partnerships with. Facebook is encroaching directly on mobile operator territory and should not be underestimated. It has come a very long way since it first launched Facebook Mobile in 2006. It is now a force to be re

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